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The Starburst Play Theory demonstrates that a team can achieve its results with well executed play. To achieve these results, all players must understand the goal, plan and be properly trained and guided in their performance.

The Theory

If your management team has been working on the same problems or striving to reach the same goal for an extended period of time, you may be ‘Starbursting’.

An analogy is a poorly executed play in football, the ‘Starburst Play.’ You may know the goal (touchdown) but you don’t have a game plan (what has to happen, by when, to what standard).

Your players (employees) don’t know their role in achieving that goal nor are they trained to carry out their responsibilities. With no clear game plan, the plan is destined to fail.

Your team needs a well executed play where the means to accomplish the goal are clearly communicated to all the players. Each player knows their role in the plan and is trained to carry it out. You job is to Coach them 80% of the time and follow-up the other 20% of the time.


I am a 31 year veteran of creating, operating, Coaching and consulting with successful restaurant & hotel concepts that include national, international, franchised and independent brands. Besides helping clients achieve success by working with them one-on-one, I frequently speak at and attend numerous industry events as well as at local, state and national small business groups in order to share my passion for the business of food and hospitality. My Full Profile. Call me toll free at 888-998-744 for a free consultation.

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