![How Facebook Graph Search Affects Your Privacy [Infographic]](http://shgww.com/wp-content/uploads/2013/03/defaultimage2-550x300.jpg "How Facebook Graph Search Affects Your Privacy [Infographic]")
Check Out This Informative Infographic From Marketo on How Facebook’s New Graph Search Will Impact Your Privacy
The Melt: A Fast Food Brand that Connects
Restaurants are interesting to me, particularly because there is frequent innovation-based differentiation driving emerging subcategories and strong brands with a lot of energy. In restaurants, there are a lot of levers to pull and there are significant customer engagement possibilities. A lot can be learned from restaurant brands that are hitting a home run. A … Continue reading »
3 (Better) Social Media Tools For Restaurants & Hotels
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Hiring for a Social Media Management Role? Start Here
I promised you a post that would help hiring managers identify key skills and abilities needed in a prospective hire looking to fill a social media manager role. Note that we are talking about management, not just content creation or community relations. Before I get into it, a few considerations: 1. This list isn’t complete. … Continue reading »
Driving Guest Loyalty
Yeah, yeah, another article about the same stuff to do in a down economy. Not really. I’m as fed up with them as you are – trust me, probably a lot more since they really don’t address anything that really matters. But this time I was reading, “The Importance of the Customer Experience in a … Continue reading »
More Operators Discovering The Dark Side of Yelp
Owners of some small businesses here say they’ve been pressured by Yelp when the consumer review site’s screening system displays disproportionately negative reviews. Some Seattle-area businesses say the consumer-review site Yelp isn’t exactly what it claims to be: “Real People. Real Reviews.” Instead, they say, Yelp manipulates how reviews appear to coerce businesses to advertise. … Continue reading »
