"The problems we face cannot be solved at the same level of thinking we were at when we encountered them." ~ Albert Einstein
“His leadership and accountability with (my) staff has positively influenced the morale of all employees in all departments. His commitment to ‘Delivering the Promise’ to our (staff) and our guests is unparalleled in our restaurants."
“Our marketing was just the ’shotgun’ approach until I called Jeffrey and he helped us realize that a focused approach utilizing a real marketing plan that planned and measured results would allow us to reach our growth goals. We are actually up over 40% consistently now and continuing to grow!”
“I was a couple days from signing a lease on our second location when I stopped and caught an article Jeffrey had written about “Restaurant Leases”. I was intrigued and I called him. I was so impressed, I proceeded to hire him right in the middle of the “Free Consultation” to negotiate our lease. We just signed off on the LOI (Letter of Intent) and we will have saved nearly $60,000. Obviously, I will have Jeffrey negotiate our 3rd location’s lease also!”
“From the first day he came into (my restaurant), he has redefined the levels of passion and drive for both my staff and my operation….he has positively affected all aspects of my operation, from the dish stand to the front door."
“In this ‘bad economy’ we are up over last year in a significant way. And last year we were open for lunch – this year we aren’t."
Rules Of Thumb Sep 15, 2004
What Advantage Does OpenTable Give You? Sep 20, 2009
Six Common Social Media Mistakes Made By Restaurants and Hotels Jun 29, 2010
Top 10 Reasons To Take A Sledgehammer To Your Host Stand Sep 14, 2007
How to Differentiate Your Business Sep 27, 2007
David Meerman Scott: Anatomy of a Viral Marketing Campaign
Click to read article
Inc. magazine: Lies, Damn Lies, and Word of Mouth
Click to read article
Podcast: Jack Trout Talks WOM with “Buzz Evangelists”
Read Post Here.
1000heads: Is Viral Dead?
Read Post Here.
Posted on Apr 25, 2006 in On A Roll by Jeffrey Summers 0 Comments
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